Hi! Welcome to my Blog. I like to use my experience as both a Certified Résumé Writer and administrator in charge of the candidate selection and interview process for my department to share helpful tips that I have picked up along the way. This blog will be updated frequently. I hope you enjoy it! Positive Testimonials and remembering to “Like” my Facebook page are GREATLY appreciated.
4 Reasons You Must Personalize Your Cover Letter
I hear it all the time. I understand it. I get it. But I just don’t agree with it. The “it” is when people tell me that they are too busy to write a different cover letter for each job application. I fully appreciate how busy and hectic life can get. We all have those days where it seems like we don’t even have a second to think, let alone time to sit down to write an entire cover letter. Still, whether you are hiring a Professional to help or writing your own, I believe a cover letter should be personalized for a particular job posting. Here are 4 reasons that you must personalize your cover letter.
- Supply vs. Demand. Jobs are in short supply and high demand. Depending on the type of position you are applying for, it’s likely that there are literally hundreds of interested candidates. If you were a hiring manager, would you rather hire someone that clearly has no knowledge about your company and its goal or someone that articulates how they will directly benefit you and your company?
- Chance to ease concerns. No matter how experienced you are, there are going to be certain roles that you are better qualified for than others. That’s not necessarily a bad thing, but it can lead to concern on the employer’s end if not properly explained. Résumés do not leave much room for explanation. Cover letters are your opportunity to elaborate on why you do meet the specific needs of that company.
- It’s obvious. Don’t fool yourself. Employers know when a candidate took the time to research the position and company. That shows an initial investment that is appealing to the person in charge of hiring.
- Highlight why they NEED you. Some accomplishments, honors, awards, etc. are more important to certain people than others. A generic cover letter doesn’t allow you to purposefully choose which areas you highlight. This prohibits you from driving home aspects that will truly impress an employer and best fit their needs.
Visit gregryanresumewriter.com to perfect your Résumé and Cover Letter today!!
Greg Ryan Resume Writing 